Perspectives

Expertise
Topics
Content types
Content types
Proposition design
Navigating the Amazon challenge

How brands can manage the risks and rewards of selling through the dominant online retailer.

Proposition design
Making car clubs work

Winners will adapt to local needs, hone operations to suit niches and market nimbly

Proposition design
Ecosystems rule over products now

A few days before I grabbed a beef chilli lunch in London with Sunghan Kim…